--- title: How visual commerce is transforming the e-commerce industry? description: Visual commerce is enabling the e-commerce industry and thus helping the retailers to taking the customer buying experience to the next level. image: https://blog.e-zest.com/hubfs/Visual%20Commerce.png --- [![e-Zest logo\_An accion lab company\_Colour](https://blog.e-zest.com/hubfs/images/Logos%20with%20Tagline/Corporate/SVG/e-Zest%20logo_An%20accion%20lab%20company_Colour.svg "e-Zest logo_An accion lab company_Colour")](https://www.e-zest.com/) - [WORK](https://www.e-zest.com/our-work) - [SERVICES](https://www.e-zest.com/our-services) - [Product Engineering](https://www.e-zest.com/digital-product-engineering-services) - [Enterprise Data Services](https://www.e-zest.com/enterprise-data-services) - [Digital Commerce](https://www.e-zest.com/digital-commerce-services) - [Digital Operations](https://www.e-zest.com/digital-operations) - [Digital Consulting](https://www.e-zest.com/digital-transformation-consulting-services) - [Digital Experience Design](https://www.e-zest.com/digital-experience-design) - [INSIGHTS](https://blog.e-zest.com/) - [CAREERS](https://www.e-zest.com/careers) - [ENTERPRISE DATA SERVICES](https://www.e-zest.com/enterprise-data-services) - [GENERATIVE AI](https://www.e-zest.com/generative-ai) - [Healthcare](https://healthcare.e-zest.com) - [Contact Us](https://www.e-zest.com/contact-us) - ![Elevating Product Engineering with AI and ML](https://blog.e-zest.com/hubfs/Elevating%20Product%20Engineering%20with%20AI%20and%20ML.jpg) [BLOGS](https://blog.e-zest.com) #### Elevating Product Engineering with AI and ML As technology evolves and customer choices broaden, there is an increasing ... [Read more](https://blog.e-zest.com/elevating-product-engineering-with-ai-and-ml) - ![e-Zest – An Accion Labs Company gets Recognition as a Contender in the ISG Provider Lens™ Study on Digital Engineering Services 2024](https://blog.e-zest.com/hubfs/e-Zest%20%E2%80%93%20An%20Accion%20Labs%20Company%20-%20Gets%20Recognition%20as%20a%20Contender%20in%20the%20ISG%20Provider%20LensTM%20Study%20on%20Digital%20Engineering%20Services%202024.jpg) [NEWS](https://blog.e-zest.com/news) #### e-Zest – An Accion Labs Company gets Recognition as a Contender in the ISG Provider Lens™ Study on Digital Engineering Services 2024 We are delighted to announce that e-Zest – An Accion Labs Company has been ... [Read more](https://blog.e-zest.com/news/e-zest-an-accion-labs-company-gets-recognition-as-a-contender-in-the-isg-provider-lens-study-on-digital-engineering-services-2024) - ![e-Zest Solutions supports Digital Pune Mission](https://blog.e-zest.com/hubfs/blog-files/Digital%20Literacy%20Bus%20e-Zest.png) [CSR](https://blog.e-zest.com/csr) #### e-Zest Solutions supports Digital Pune Mission **Pune, India:** e-Zest Solutions, a leading digital technology innovation ... [Read more](https://blog.e-zest.com/csr/e-zest-solutions-supports-digital-pune-mission) - [Work](https://www.e-zest.com/our-work) - [Services](https://www.e-zest.com/our-services) - [Insights](https://blog.e-zest.com) - [Careers](https://www.e-zest.com/careers) - [Enterprise Data](https://www.e-zest.com/enterprise-data-services) - [Generative AI](https://www.e-zest.com/generative-ai) - [Innovations](https://www.e-zest.com/innovations) - [Healthcare](https://healthcare.e-zest.com) - [About](https://www.e-zest.com/about-us) - [Contact](https://www.e-zest.com/contact-us) - [Blog](https://blog.e-zest.com/) - [News](https://blog.e-zest.com/news) - [CSR](https://blog.e-zest.com/csr) - [![Linkedin Icon](https://blog.e-zest.com/hubfs/icons/linkedin_icon_white.svg)](https://www.linkedin.com/company/e-zest-solutions/) - [![Twitter Icon](https://blog.e-zest.com/hubfs/twitter-logo-silhouette%20(5).svg)](https://twitter.com/ezest) - [![Facebook Icon](https://blog.e-zest.com/hubfs/facebook-app-logo%20(4).svg)](https://www.facebook.com/61259256638) - [![Instagram Icon](https://blog.e-zest.com/hubfs/instagram-logo%20(4).svg)](https://www.instagram.com/ezestsolutions/) - [![Youtube Icon](https://blog.e-zest.com/hubfs/icons/youtube_icon_white.svg)](https://www.youtube.com/user/ezestcorporate) [![Go to top icon](https://blog.e-zest.com/hubfs/AA%20Assets/top%20button.svg)](https://blog.e-zest.com/how-visual-commerce-is-transforming-the-e-commerce-industry#top) Hit enter to search or ESC to close Insights e-Zest members share technology ideas to foster digital transformation. - [Blog](https://blog.e-zest.com) - [News](https://blog.e-zest.com/news) - [Podcasts](https://www.e-zest.com/podcasts) - [Healthcare](https://blog.e-zest.com/healthcare) - [CSR](https://blog.e-zest.com/csr) - [Whitepaper](https://blog.e-zest.com/whitepaper) - [Playbook](https://blog.e-zest.com/playbook) - [Media Kit](https://www.e-zest.com/media-kit) # How visual commerce is transforming the e-commerce industry? [Mandar Thosar](https://blog.e-zest.com/author/mandar-thosar) May 26, 2017 [e-commerce](https://blog.e-zest.com/topic/e-commerce) [Visual Commerce](https://blog.e-zest.com/topic/visual-commerce) - - - - ![Visual Commerce.png](https://blog.e-zest.com/hs-fs/hubfs/Visual%20Commerce.png?width=700&height=400&name=Visual%20Commerce.png) **Why transformation is necessary?** Today, the world is pacing towards fitting into the digital realm. In fact, this huge digital revolution has tremendously impacted the e-commerce businesses. The growing impact of digital community has forced the businesses to rethink on modernizing their e-commerce strategies. Here, the question arises, how e-commerce businesses can stand out to survive competition and offer a great buying experience to their customers? The answer is simple - Visual Commerce. **What exactly is visual commerce?** Visual commerce is all about taking your common visuals available on your site to next level to offer best online shopping experience to the customers. For instance, instead of just showcasing one or two product photos, e-commerce businesses can add interactive product videos, customer photos using, consuming or wearing the products and a virtual try-on option as well. Apart from that, businesses can draw attention to the products by uploading close-ups visuals, 360 degree views and beyond. They can even add customer generated visuals collected from social media channels and reusing them into the visual marketing material group. **How visual commerce can help?** With visual commerce, businesses can enable their customers to actually feel the products or see them quite closely. Eventually, this will help the customers to experience the product in their real and understand how it can enable them to improvise their life.   Isn’t it great that your customers can actually do some real thinking on products they actually want, instead of just looking at pictures on the white background. If businesses can incorporate the visual commerce feature with their e-commerce site, there are high chances of conversion that can ultimately result into sales and customer satisfaction. **Conclusion** In the end, it is not about which brands businesses market. All it matters is how they leverage visual commerce to market their products and services. Have you integrate visual commerce yet? If not, then this is the right time and great opportunity. - - - ### Similar Blog [![Winning With Personalized CX Digital Commerce](https://blog.e-zest.com/hubfs/Blog%20Graphic%20Personalized%20CX%20Digital%20Commerce%20V2-04.jpg) Winning With Personalized CX Digital Commerce Customers' purchasing patterns and expectations for the businesses they engage with have changed in unheard-of ways since the ... By Mohini Wable Nov 09, 2022](https://blog.e-zest.com/winning-with-personalized-cx-digital-commerce) [![Top global technology trends to watch this week - Week 28, 2019](https://blog.e-zest.com/hubfs/blog-files/Tech%20Digest%20Week%2028-.png) Top global technology trends to watch this week - Week 28, 2019 **6 ways businesses can benefit from Artificial Intelligence** By Corporate Jul 19, 2019](https://blog.e-zest.com/top-global-technology-trends-to-watch-this-week-week-28-2019) [![Top global technology trends to watch this week - Week 27, 2019](https://blog.e-zest.com/hubfs/blog-files/e-Zest%20Tech%20Digest%2027.png) Top global technology trends to watch this week - Week 27, 2019 **7 reasons why business needs to move to cloud?** By Corporate Jul 12, 2019](https://blog.e-zest.com/top-global-technology-trends-to-watch-this-week-week-27-2019) [![e-Zest hosted first ever Magento meetup in Pune](https://blog.e-zest.com/hubfs/first-magento-meetup.jpg) e-Zest hosted first ever Magento meetup in Pune e-commerce is a growing business and has a huge impact on the whole IT infrastructure of a company. Magento 2 meetup was held to ... By Corporate Oct 30, 2017](https://blog.e-zest.com/e-zest-hosted-first-ever-magento-meetup-in-pune) [![The new age of digital commerce](https://blog.e-zest.com/hubfs/The%20new%20age%20of%20digital%20commerce%20.jpg) The new age of digital commerce Going by the current online shopping trends of a growing online customer base across the globe, technology is shifting the power ... By Mandar Thosar Oct 09, 2017](https://blog.e-zest.com/the-new-age-of-digital-commerce) [![Overcoming the key challenges to your B2B e-commerce success](https://blog.e-zest.com/hubfs/b2b-ecommerce.png) Overcoming the key challenges to your B2B e-commerce success The technology behind e-commerce changed the way companies and consumers engage and do business. It's time for B2B companies to ... By Mandar Thosar Feb 07, 2019](https://blog.e-zest.com/overcoming-the-key-challenges-to-your-b2b-e-commerce-success) [![Is your B2B e-Commerce customized for the buyer journey?](https://blog.e-zest.com/hubfs/mandar's%20blog%20graphic.png) Is your B2B e-Commerce customized for the buyer journey? While B2B organizations have received their inspiration for e-Commerce from B2C websites, their sales cycle remains very ... By Mandar Thosar Apr 16, 2018](https://blog.e-zest.com/is-your-b2b-ecommerce-customized-for-the-buyer-journey) [![Customize your digital business experience by adoption of AEM and Magento](https://blog.e-zest.com/hubfs/Customize%20your%20digital%20business%20experience%20by%20adoption%20of%20AEM%20and%20Magento.png) Customize your digital business experience by adoption of AEM and Magento One differentiation that is very difficult for your competition to replicate is the experience. Experiences are built using tiny ... By Mandar Thosar Mar 28, 2018](https://blog.e-zest.com/customize-your-digital-business-experience-by-adoption-of-aem-and-magento) [![Brace your organization for GDPR compliance](https://blog.e-zest.com/hubfs/Brace%20your%20organization%20for%20GDPR%20compliance.jpg) Brace your organization for GDPR compliance The moment May 2018 dawns, your organization will have no room for excuses. GDPR can hit your organization like a Tsunami if your ... By Mandar Thosar Mar 27, 2018](https://blog.e-zest.com/brace-your-organization-for-gdpr-compliance) [![GDPR- Time for a Marketing overhaul](https://blog.e-zest.com/hubfs/GDPR-%20time%20for%20a%20marketing%20overhaul.jpg) GDPR- Time for a Marketing overhaul The echo of GDPR can now be heard echoing in all corners of the world. If you are a marketing professional then there's a good ... By Mandar Thosar Mar 23, 2018](https://blog.e-zest.com/gdpr-time-for-a-marketing-overhaul) ## Helping Organizations Thrive in the Digital Age [Contact Us](https://www.e-zest.com/contact-us) - [About](https://www.e-zest.com/about-us) - [Services](https://www.e-zest.com/our-services) - [Work](https://www.e-zest.com/our-work) - [Insights](https://blog.e-zest.com/) - [Healthcare](https://healthcare.e-zest.com/) - [Accion Labs](https://www.accionlabs.com/) - - - - - - Dallas - Detroit - Hannover - Vienna - London - Pune © 2025 e-Zest Solutions - [Privacy Policy](https://www.e-zest.com/privacypolicy) - [Cookie Policy](https://www.e-zest.com/cookie-policy) Contact us Contact us e-Zest is a leading digital innovation partner for enterprises and technology companies that utilizes emerging technologies for creating engaging customers experiences. Being a customer-focused and technology-driven company, it always helps clients in crafting holistic business value for their software development efforts. It offers software development and consulting services for cloud computing, enterprise mobility, big data and analytics, user experience and digital commerce.