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Digital Commerce Trends For 2018



The online sales market increases by more than 20% every year and it is predicted to grow from $2.8 trillion in 2018 to $4 trillion in 2020. According to statistics proposed by Bigcommerce, 51% of Americans prefer to buy online and only 56% of online stores have a physical store.
Topics: Digital Commerce eCommerce digital transformation Mobile Commerce Artificial Intelligence Big data Chatbots big data analytics

Digital Commerce to be pushed due to mobile growth

Considering last year statistics, digital commerce has grown by 19% whereas 52% of growth has been observed in mobile commerce industry. According to Salesforce Shopping Index, there are 500 million shoppers available globally till date. These statistics are clear indication that in coming days, mobile and digital commerce are going boom like never before driven by the power of social media.

Not only Salesforce Shopping Index but according to comScore’s report, mobile spending during the month November and December led to 21% of mobile spending which was up to $80 billion. However, with this report we can conclude almost every millennial uses smart phone for the purpose of shopping.

Salesforce reports indicates that nowadays, consumers are more inclined towards mobile payment options, responsible to bring in more conversion rates from the perspective of mobile shopping.
Salesforce have also researched well on the on-site search from which they discovered, on-site search have unlocked new opportunities for leading advancement in technologies such as visual image search, voice search and image search based on artificial intelligence solutions.

In conclusion, if the retailers are further looking to encourage digital commerce then they must continue to provide mobile shopping services to their consumers including tools consumers are looking to find relevant products. Facilitating consumers with various search options such as voice and image can help them to elevate the success of digital commerce irrespective of what consumers choose to shop online.
Topics: Digital Commerce Mobile Commerce Mobile Shopping Salesforce

Tech Digest – Week 51, 2012

Google shuts down 11 services

Topics: Microsoft Social BI tools Google Apps Microsoft Cloud Mobile Commerce Technology

Advent of Mobile Commerce

The world is on the move. As the geographic distance between people is diminishing, people are finding new ways to reach out to one another. This dynamic nature of life has elevated the necessity to be connected wherever you are and wherever you go. This is why mobile has become a man’s new best friend. “Small is the new big”, mobile has become a part & parcel of everyone’s life.

Topics: m-commerce Mobile Development m-Retail Mobile Commerce Augmented Reality Location Based Services Technology NearField Communication

e-Zest is a leading digital innovation partner for enterprises and technology companies that utilizes emerging technologies for creating engaging customers experiences. Being a customer-focused and technology-driven company, it always helps clients in crafting holistic business value for their software development efforts. It offers software development and consulting services for cloud computing, enterprise mobility, big data and analytics, user experience and digital commerce.