Blogs

Best Salesforce tips to simplify the life of enterprises

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Salesforce, a renowned customer relationship management software offers numerous features and capabilities that help enterprises to develop customer relationship and build loyalty among them. It also enhances their sales and manage their customer contacts effectively.

Though Salesforce provides enterprises with lots of benefits, managing the platform can be complex at times. However, below are few tips to help enterprises in effectively managing their Salesforce software.
Topics: Salesforce Salesforce for enterprises

Salesforce: How the new sales PRM app will help partners to boost sales?

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When we talk about Salesforce partners (channel managers), most of them are from non-tech background. These groups of users are highly dependent on their software developers to create desktop and mobile applications for Sales Cloud. This dependency hampers the productivity of partners and ultimatelydecelerates the sales.

Topics: Salesforce PRM app

Salesforce unveils Einstein Account-Based marketing solution powered by AI

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What is ABM and why it is introduced?

Salesforce on June 8th 2017 announced Einstein Account-Based Marketing (ABM) solution built using artificial intelligence platform. ABM is an end-to-end B2B marketing solution. It facilitates the marketing and sales professionals to emphasize on the valuable accounts, personalized campaigns and readily engage with their customers to improve sales funnel by converting the hottest leads into business.  

Topics: Artificial Intelligence Salesforce Salesforce Einstein ABM

Why Salesforce is the best tool for driving customer engagement?

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How customer engagement has evolved?

With the emergence of digital ecosystems, both customer expectations and communication channels have drastically evolved. This advancement has transformed the way modern enterprises drive customer engagement which includes email, websites, social media marketing and beyond.
How enterprises can thrive in this dynamic environment?

Topics: digitization Salesforce Customer engagement Customer success platform

What's so great about Salesforce DX?

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What is Salesforce DX?

Salesforce DX is a product for App cloud environment. It facilitates the developers to create and manage Salesforce apps with a completely different approach, throughout the development life cycle. It is excellent platform to enhance the productivity levels with improved collaboration and better control. 

Topics: Cloud Salesforce Salesforce DX Salesforce apps

e-Zest Solutions is digital experience engineering company with facilities in the United States (Detroit & San Jose), Germany (Hannover), United Kingdom (London UK) and India (Pune) with global clientele. Our services include custom software development, offshore software development, UX consulting, BigData, Managed cloud Services (Azure & AWS), SharePoint consulting/Migration, Enterprise Java application development, Automated software testing services.