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Why it is important to localize e-commerce experience and how to do it?

From last decade, a rapid growth has been observed in e-commerce industry, heavily impacting the way businesses operate and consumers shop. Important factor to promote e-commerce growth is massive digitization. Digitization has led the consumers to buy services and products by eradicating all the geographical barriers and boundaries.

Irrespective of all e-commerce offerings, there are high chances, e-commerce businesses might go experience few hurdles considering the language facet and hold back the brand success associated with it. So, with advent of international exchange, quality translation and localization services are expected. There are lot of enterprises out there who are revamping their e-commerce strategies and adding more languages to their online sites have to provide more of a localized experience to consumers. But, how can the e-commerce businesses upscale their localization strategy.

In this blog, I am writing few tips which might be helpful for your e-commerce business expansion within the international market.

Topics: e-commerce Localization

e-Zest Solutions is digital experience engineering company with facilities in the United States (Detroit & San Jose), Germany (Hannover), United Kingdom (London UK) and India (Pune) with global clientele. Our services include custom software development, offshore software development, UX consulting, BigData, Managed cloud Services (Azure & AWS), SharePoint consulting/Migration, Enterprise Java application development, Automated software testing services.