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Enterprise 2.0 market predictions and reality

Devendra Deshmukh Apr 22, 2008

Enterprise 2.0

Forrester research recently released vendor strategy prediction stating enterprise spending on Web 2.0 ie. Enterprise 2.0  technologies will grow strongly over the next five years, reaching $4.6 billion globally by 2013, with social networking, mashups, and RSS capturing the greatest share.

Many blogger rushed to post their opinion on this research & these numbers. Most of them think these numbers are absurd, I strongly feel these number are irrelevant here. What is more important is trend that indicates steady & strong growth in adoption of Enterprise 2.0 technologies. Also important observation is over the period Enterprise 2.0 will become integral part of enterprise collaboration software/ initiatives &  it will disappear into the fabric of the enterprise.

This research is definitely a great value for software vendors' who wish to focus enterprise 2.0 technologies & allied offerings. It focuses on "Can Software Firms Make Money Selling Enterprise Web 2.0 Tools?" & scope of vendor offerings while segmenting down its market(s). Most of important comment is 'Vendors' web 2.0 skills & delivery models will outlive their Products'. Its real big clue for e-Zest to further enhance its enterprise 2.0 competencies & to its enterprise 2.0 clients as well.

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e-Zest is a leading digital innovation partner for enterprises and technology companies that utilizes emerging technologies for creating engaging customers experiences. Being a customer-focused and technology-driven company, it always helps clients in crafting holistic business value for their software development efforts. It offers software development and consulting services for cloud computing, enterprise mobility, big data and analytics, user experience and digital commerce.