Blogs

Devendra Deshmukh

Devendra Deshmukh

Founder & Director : As a member of the e-Zest management team, Devendra is actively involved in key alliances, strategic partnership, human capital management, capacity growth, process initiatives, and business development. Devendra's current mission is to build e-Zest into a world-class, multinational company by bringing together outstanding individuals worldwide to be a part of the e-Zest team.

Recent Posts by Devendra Deshmukh:

Digital innovation driving transformation

Digital innovation driving transformation

In last the decade, a lot has changed around us- the pace of technology adoption at organizations, how internal people react to change, and generally the way business is conducted. All organizations have changed in some or the other way. Very few came out as industry leaders, handful took runner-up positions and most of them were forced to change as the rules of the games were rewritten by the leaders. In short, the transformation was inevitable for all. In today's time, these transformations are mostly disruptive in nature.

These transformations are primarily driven by the adoption of newer technology to enhance internal and external processes for creating better user experiences. The extent of success of these digital transformations was dependent on the digital innovation at play.

Today Darwin's 'survival of the fittest' relies not only on how quickly you respond to change happening around but how you leverage that change to organization's benefit. A lot is dependent on how technology is being deployed to create meaningful differentiation and unique offerings. Some will call it uberization of the market, productization of services, or playing like Amazon - but at very core of it, all these organizations have used technology to create exponential leverage for their businesses.

Digital transformation, a phenomenon talked a lot these days, lays a strategy for adapting to change using technology to create exponential leverage. However, as Jeroen De Flander would say, “A strategy, even a great one, doesn’t implement itself.” Organizations need an experienced partner who would see that every detail of the strategy document is implemented properly and the resultant system works in sync to create a musical harmony.

Thus transformation without the adoption of innovation is futile, just as innovation would have no meaning without the inevitable transformation.

Topics: digital transformation Digital Innovation

Taking digital commerce ahead with ‘Customer Engagement Hub’

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A few years back, our customers were talking about customer satisfaction and hence the need of CRM where a 360-degree view of customers can be built. Fast forward to today and yet we have not solved the puzzle of a 360-degree view. Our customer-focused software solutions are moving to and fro from generalized systems to specialized ones.
Topics: Digital Commerce Challenges of Digital Commerece

Headless Systems - What Should You Make Of It?

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As the Content Management discipline is evolving, it’s also driving the need to create digital experiences that are increasingly cross-platform and richer and more personalized than ever before.

Topics: Headless Digital Commerce Headless systems headless commerce Headless CMS

Understanding headless digital commerce

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Digital commerce has been impacted by all the changes and trends in technology, ever since it took shape and form. The earliest entrants of digital commerce are leading a new trend today that might lean towards the future of this industry. This new trend ‘headless digital commerce’ is promising in the face of lightning fast changes in consumption channels and the competitive UX landscape.

Topics: ux Magento Digital Commerce Headless Digital Commerce

Conversational UX will drive next wave digital transformation

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2016 witnessed what we call the ‘Big Bang’ of conversational services. Companies like Amazon, Google, Microsoft and Facebook introduced a new paradigm of computing experiences that welcomed the new wave of digital transformation. One of the important changes that marked the new wave of digital transformation was the shift from traditional GUI-based digital products to more customer-centric products, leveraging human-centered design while adopting a rapid experimentation mindset. This has led to the emergence of the need for Conversational UX.

Topics: ux Digital Tranformation Conversational UX

e-Zest Solutions is digital experience engineering company with facilities in the United States (Detroit & San Jose), Germany (Hannover), United Kingdom (London UK) and India (Pune) with global clientele. Our services include custom software development, offshore software development, UX consulting, BigData, Managed cloud Services (Azure & AWS), SharePoint consulting/Migration, Enterprise Java application development, Automated software testing services.